Marketing insights that matter.

Threads is the newest social media platform from Mark Zuckerberg and the Meta company, and our team was quick to jump aboard like most of the world. With over 100 million active users signed up within a week, the platform…

As Pride month continues, I am pleased to share a project that we did for an organization in Longview, Texas. Wolfie Hoover is an LGBTQ+ historian working to increase visibility and acceptance for LGBTQ+ citizens in their community. Because of…

Crossroads values opportunities for our employees to participate in charitable giving that benefits people, pets, and the planet. As part of #CrossroadsCares, each employee selects a charity of their choice, and we make a $250 donation in their honor. This…

Year endings are also year beginnings, and it is human nature to spend time reflecting on what has happened and what will happen. I’m confident you all can do that without any assistance from me, however, so I’m going to…

You could argue society is more connected than ever. We ask our watches to send text messages on our behalf, control the light switches in our homes by voice command, track our friends’ locations with a few clicks on our…